Tuesday 18 September 2012

Why are Britain's Blu-Ray and DVD Releases so SHIT?


If you're a film nerd and have nothing better to do with your precious time, you may have heard about the backlash that's coincided with the Blu-Ray and DVD release of one of the year's best films, Avengers Assemble.

Considering the film is the HIGHEST GROSSING PICTURE of 2012 beating The Dark Knight Rises, it's fair to expect a reasonably good home media release right? Like maybe a double-disc Blu-Ray with lots of special features and perhaps a nice case/slip-cover? Not much to ask is it Disney and Marvel considering we gave you over $80 million in box-office sales in this country alone?

 Instead us lucky Brits get this shit-fest above; a single disc Blu-Ray with virtually NO EXTRAS (not even a commentary), no slip-cover or fancy edition and even worse, the film has been CUT. This is undoubtedly the most depressing Blu-Ray/DVD release of the year so far considering the sheer potential of this release. Granted the film looks fucking incredible and sounds perfect but that's simply not good enough. Most British retailers are selling this Blu-Ray for £16.99 - certainly at the higher end of the week's releases in price terms and for that money, you get basically fuck all. It may as well be a rental copy. 

 The USA received FOUR versions of the film on Blu-Ray and DVD to choose from. Four. Each of them offering more for their hard-earned bucks. Using an online currency converter, your £16.99 sterling would equate to around about $27.59 US dollars. With that cash, you could afford this...


A set that includes the film on BLU-RAY 3D, Blu-Ray, DVD, Digital Copy plus it comes with the ORIGINAL SCORE and a bonus disc of extras. Now scroll back up to the sorry piece of fucking cunt we get. How is this fair?

 Now US Blu-Ray sets are often better than UK releases and one can only assume that is simply the studios and manufactures decisions; US released picture warrants a more comprehensive US home media release perhaps but then surely the pricing should be more balanced? If this US Avengers set was released in the UK, it would probably sell for about £23-25 which would be about $38-40 US dollars, nearly a third more expensive than the actual retail price in America.

 With Blu-Ray truly surging too, many films are getting the update and special edition sets are out in their droves. Check out this UK future Blu-Ray release of Singin' in the Rain...


The three disc set includes the film fully restored on Blu-Ray and DVD as well as a bonus disc featuring in excess of 4 hours extras and comes with a 48 page hard-cover book filled with interviews, images and exclusive artwork. It sounds perfect; the set this masterful film deserves. Plus it's reasonably priced at £17.99, just a single bloody pound more than our version of Avengers Assembled Really FUCKING BADLY. So far so good; a happy Chris here ready to purchase, but wait, the US release? How much is that? $60? So basically £36 for the same thing? What a joke. Oh wait, it's not the same....


Still three discs, same extras, same book, but wait? It also has a photograph pack, a second book including the screenplay, a collectable set of art cards, a limited edition and numbered boxset and what's that? No way. A MOTHERFUCKING UMBRELLA. An umbrella. SERIOUSLY. And that's only £9 more expensive than the UK release. KILL ME.

 Maybe I just care too much, but as an avid and proud Blu-Ray and DVD collector, I'm getting fucking sick of always having second best. Even British films seem to get better, more expansive home media releases in the States and it's quite frankly ridiculous. When we do a boxset or Blu-Ray release right, it can be spectacular; see the forthcoming Hitchcock Blu-Ray collection and the latest Harry Potter Wizard's Collection...


But both of these sets are available in the US for the same price, if not cheaper. I'm getting sick of importing my Blu-Rays and DVDs but it seems to be the only way to get what you deserve for your coin...

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